"Companies that have stayed clear of the market because of having to develop different products to meet different states' standards will soon have a shot to sell goods across states"
"With common standards coming, and with common assessments coming, we are creating a much more efficient marketplace," Duncan said, "and there are lots of folks out there who could do very well by doing good, going forward."
"It was very tough, with a lot of different standards, trying to customize everything at the local level," he added. "There are huge inefficiencies there. With a common measuring stick and common standards, I think the market becomes much more attractive for those geniuses on the entertainment side, to get into the education sector."
This word just came to mind when I read the article. It makes me very uncomfortable when coupled with education.